Mouth to mouth resuscitation | Seth’s Blog

It might be the best way to save someone in distress.

But it doesn’t scale.

You can only offer this sort of lifesaving intervention to one person at a time.

Often, we get stuck because we try to take our useful local magic and somehow make it for everyone. Perhaps we’ll need a different approach when it comes to serving more people.

Not because it doesn’t work. It does. Because it doesn’t work at scale.

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