30 Great Franchise Business Ideas

If you’re a new entrepreneur looking for profitable business ideas with minimal risks, a franchise business can be a great place to start. A franchise business carries the success, credibility, and popular associations of established brands, reducing the need for extensive marketing and brand building for you as a franchise owner. This can save you

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Yadda, yadda, yadda | Seth’s Blog

If you are talking with someone about important things, from the heart, with honesty, it’s entirely possible that what you’re saying contradicts what they expect. It might because of the indoctrination of a lifetime of growing up in a particular culture. It might be because of personal experiences they’ve had with others that didn’t work

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One Secret to Improve SEO in 2021: Guestographics

The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. There are so many ways to improve SEO, not least of which is link building. But do you feel like the quality of results from your link building strategy has started

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How to Change The Name of Your LLC

There are many reasons to change your company name. Your business may be going through an identity crisis, and you need a new name that targets your ideal demographic. Maybe you are using a legacy name that’s affecting your business. Whatever your reasons, it is possible to change the name of your LLC. There are

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The Beginners Guide to Payroll Certification

Payroll is often an underappreciated career involving long hours, weekends working, and short holidays. Payroll personnel must deal with constantly changing payroll regulations and adhere to federal, state, and local payroll laws in addition to company policy. Payroll certification lets employers and potential employers know that you are competent and up-to-date with payroll laws, regulations,

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Ultimate List of Social Media KPIs for Business Growth

From TikTok to Facebook, global social media usage is booming at 3.6 billion people. And while not all of these audiences are using social media to interact with businesses, a significant number are. According to social media marketing statistics, social plays a vital role for businesses: 55% of consumers learn about new brands on social

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How to Plan for a Successful Instagram Drops Launch

In November 2015, Kylie Jenner launched her iconic lip kit to so much fanfare, her website crashed. Being attached to the Kardashian-Jenner empire certainly didn’t hurt sales, but that doesn’t mean you can disregard her simple yet effective promotion strategy. Despite having promoted the launch for weeks to upwards of 40 million followers on Instagram

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How to Utilize Automated Email Marketing

What are your goals with email marketing? If you’re going to achieve those goals and see a return on investment, then chances are you’re not going to be able to do it without some level of automated email marketing. What Is Automated Email Marketing? Automated email marketing is a series of emails you automatically send

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Directed marketing | Seth’s Blog

There are ten people. If those ten people were aware of what you do, trusted you and were enrolled in the journey of change you seek to make… They might each encourage ten people to join in. And that group of 100 people might be able and willing to help you improve your work, or

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The Beginners Guide to Human Resources Certification

Today’s talent market is more competitive than ever, making it difficult to stand out in the job market. More and more HR professionals are relying on Human Resources certifications to find an edge. Additionally, the certificate offers opportunities for career advancement and salary increment. This guide takes you through everything you might need to know

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How to Use Instagram Ads

Instagram is one of the best social networks to advertise on. It has grown to be just as big of an advertising platform as its parent company, Facebook. In fact, by 2023, the site is likely to exceed one billion users, according to Statista. Your best bet for Instagram success is to share stunning visuals

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The Beginners Guide to Employee Handbooks

The last thing you want when you give a new hire your employee handbook is for them to bury it in their desk without cracking it open. But if you want your employees to read and reference it later, you have to make them want to pick it up. The employee handbook is an integral

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How to Validate a Business Idea (Insights from 10 Industry Leaders)

If overestimated or not fully thought through, your business idea might not deliver as expected. This is something even the most successful brands like Facebook with their Facebook Home know well. Built to offer users the convenience of responding to messages without opening the main Facebook app, the company thought Facebook Home was a mega-idea.

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Initiative takes effort | Seth’s Blog

There’s a reason we hire a physical trainer, get a job and show up for work on time. We see the value in someone else directing our actions. On one hand, giving someone else authority over our effort is challenging, because they might not be aware of how much we have in reserve or what

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How to Create Your Local Business USP with QUAAAC UGC

The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. I’m new in town and have never heard of your business before. I’m looking for an explanation that’s as quick and easy to read as a street sign. You have just

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The Beginner’s Guide to CRM Certification – 2021

CRM (customer relationship management) software has become a must-have in the modern business environment. These tools can drastically improve the way your organization deals with leads and customers.  From sales to marketing and customer support, CRM can improve KPIs across all departments. It’s one of the best ways to manage customer relationships while keeping them

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Top 5 Best Restaurant Payroll Software – 2021 Review

Running a restaurant can be a payroll nightmare, with dozens or even hundreds of shift hours, shift changes, overtime, and tips to keep track of, sometimes across multiple locations. Thankfully, there’s payroll software specific to restaurant’s needs that can easily help you ensure you’re paying your employees accurately and on time each month—and some are

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Seeing and believing

They say that seeing is believing. But it might be more true that believing leads to seeing. It’s often easier to discover the truth if we believe it’s there in the first place. Seth’s Blog Source link

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Top 5 Best Business Management Software – 2021 Review

Business management software empowers you to streamline your internal processes into workflows that garner results. The trick is finding software that can work with your business to help eliminate errors, gather data, and equip you with useful automations.  Today, we’re looking at the top business management platforms you can use to improve your business across

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How to Start a Business With No Money

It’s 2021, and starting a business when you don’t have any money is genuinely possible. Going from idea to startup is incredibly cheap and convenient today, and you can build something of value and reach a large group of potential customers easily. But before you think the entrepreneurial path is a bed of roses, let

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The Ultimate Google Algorithm Cheat Sheet

The Google algorithm is constantly evolving, which can cause a few headaches when you’re a marketer trying to retain the highest possible page ranking at all times. However, there’s good news: It’s possible to “hack” the algorithm and retain a solid Google ranking. Let me show you how. What Do We Know About Google Algorithm’s

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All at once vs. chronic

The emergency wins every time. The newspaper, social media, dinner time conversation, the principal’s office, sportscasters, the weather, the boardroom–the conversation is almost always about the emergency of the moment. The thing that’s happening all at once. We have a volunteer fire department in town, but we don’t oten have a volunteer corps dedicated to

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The Beginner’s Guide to Business Structure

Building a business can be incredibly exciting—until you hit the legal part. When you start a business, you have to make the monumental decision of selecting a business structure. This is where you decide the type of legal structure you want for your company, which also determines the tax you pay and how you pay

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Actionable Tips, Strategies, and Tools

Internal links are a crucial part of a successful SEO strategy. Small but mighty, simple yet complex, internal links help navigate users through your digital content and give search engine crawlers information about how your website works. Internal links are found on almost every page on the internet. You’re probably already using them, even if

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Top 10 SaaS Trends for 2021 That Will Disrupt the Industry

Software-as-a-service (SaaS) is taking the technology industry by storm. As new startups emerge, the need for better software and newer technologies also rises. Companies today are no longer relying on software that needs to be maintained and installed separately. This is the reason why SaaS products are thriving. SaaS eliminates the need for locally installed

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The Best Remote Access Software – 2021 Review

Want to jump straight to the answer? The best remote access software for most people is definitely Zoho Assist or Splashtop. Remote access software gives you to have greater control over your business. With just a few clicks, it allows one computer to view or take control of another computer. These computers don’t need to

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Definition, Examples, & Best Practices

Let’s talk about meta tags: what they are, why they matter, and how to do them better. If you found this article via a search engine, there’s a good chance you found and clicked this article because of meta tags. Meta tags are the foundation of SEO, and they are the first thing you’ll find

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A plan for ‘wrong’ | Seth’s Blog

Infallibility is a difficult model for forward motion. It’s likely that you’re going to make an error. That you will make choices based on things you don’t know, perhaps should have known. Things will go wrong. And then what? When a kid takes driver’s ed, shouldn’t they teach what to do if get a ticket

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Pack Up the Big Top: Insights from MozCon Virtual 2021’s Grand Finale

Tom advised SEOs to take advantage of Google Discover, which is actually a massive, untapped traffic opportunity as it’s more responsive to speed than organic search. “For most sites I see that are taking Google Discover even remotely seriously, they are getting more traffic from Discover than from organic search.” – @THCapper dropping shocking stats.

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Bio Extratus — Beyond a Beauty Blog | by Gustavo Nunes | Jul, 2021

In an industry impacted by new trends and influencers where new brands and products emerge every time, we are faced with an increasingly populated marketplace where we are easily distracted. Traditional marketing is no longer an alternative, and online presence became a must-have for companies from this segment. From 2018 to 2019, the global cosmetics

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