Don’t: Overlook The Power of Conventions
While uniqueness and creativity are considered worthwhile pursuits when designing your website, they should not replace the strength of convention. Keep in mind that the more unique your web design is, the more tricky it will be for your visitors to navigate. Often, your visitors don’t want to be forced to use their thinking or problem-solving skills when finding their way around your website. On the other hand, conventional websites have given them good practice for finding specific information. If you adhere to those conventions, your visitors can easily find their way around your website without any hiccups. This means your visitors won’t have to spend minutes figuring out what your website is all about and where they will go to get more details.
Growth Hacking Blog – Growth Hackers